Digital Marketing Specialist
At Cyber Chasse, we are looking for a Digital Marketing Specialist with excellent knowledge and experience in creating a brand image and running marketing campaigns on digital platforms. If you have the ability to identify the target market and implement a unique strategy to promote brands while staying ahead of the competition, you would be the best fit for this position.
Work Location: Trivandrum
Division/Department: Digital Marketing
Employment Type: Full time
Work Timing: US shift
Minimum Work Experience: 1-2 years of experience
Total Number of Vacancies: 1
Expected date of joining: ASAP
BA/BS degree in marketing, business, or a related field
Previous, applicable experience in B2C and B2B business
1+ years of email marketing or technical marketing experience
Analytically minded, comfortable manipulating, visualizing and interpreting data in excel
Experience with A/B and multivariate testing
Ability to code/ understand HTML and CSS is a plus, but at minimum, capacity to use HTML and CSS in email
production
Excellent project management skills, attention to detail and proactive approach to getting things done
Copywriting/ copy-editing skills
Enjoy working cross-functionally with other teams
Additional Qualifications (Not Necessary):
Google Adwords & Analytics Certification
Experience with CRM and CMS (wordpress) software
Assist in managing digital marketing programs, including both email campaigns and online advertising
campaigns including but not limited to editing messages, leading design and copy reviews, structuring AB tests,
scheduling deliveries and reporting on the results.
Collaborate with an amazing creative team to ideate, test, and scale top-performing email messaging/visual
creative and ads campaigns.
Optimize and implement best practices with an eye for scalable efficiency and automation
Increase the number of email list subscribers, plus develop and implement subscriber segments.
QA campaigns for functionality, rendering, tracking and customer experience
Maintain a current understanding and application of email/ads best practices
Responsible for daily-weekly-monthly email reporting, including customer engagement metrics, trends, test
results and campaign performance.